I was recently contacted by a journalist for my thoughts on a breaking story regarding the fact that some big name retailers were quietly closing their Facebook stores.
It seemed to me that these “big names” had completely missed the point of Facebook and once again corporate mentality had managed to ruin a perfectly viable business opportunity for them.
In all the cases listed it appeared that these companies had simply created an online store on Facebook and expected to generate huge sales. The “lure” of large numbers of potential customers had blinded them to basic common sense when trying to do business on Social Media. Continue reading Big Names Close Facebook Stores



Writing good adverts is one of the hardest things many new (and old!) Adwords advertisers struggle with.
In these times of economic turmoil it’s easy for business owners to feel under siege.
One of the economic predictions I heard recently from an eminent pundit was that the US government may consider levying a tax on email.
Are we witnessing yet

