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Big Names Close Facebook Stores

I was recently contacted by a journalist for my thoughts on a breaking story regarding the fact that some big name retailers were quietly closing their Facebook stores.

It seemed to me that these “big names” had completely missed the point of Facebook and once again corporate mentality had managed to ruin a perfectly viable business opportunity for them.

In all the cases listed it appeared that these companies had simply created an online store on Facebook and expected to generate huge sales. The “lure” of large numbers of potential customers had blinded them to basic common sense when trying to do business on Social Media. Continue reading Big Names Close Facebook Stores

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Google Ads - The Learn & Earn Method

Adwords Advert Writing Tips. Learn and EarnWriting good adverts is one of the hardest things many new (and old!) Adwords advertisers struggle with.

The trick is to write something that is compelling to attracts clicks and one that stands out from all the other adverts around it.

It’s not an easy thing to do and takes times as well as practice to get right. Many people unfortunately end up writing the same type of boring, mediocre adverts that everyone else is using.

However there are ways in which you can help improve your advert writing. I have a technique that I teach to help people write great adverts. Actually I don’t just teach it, I use it myself – constantly.
Continue reading Google Ads – The Learn & Earn Method

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The Magnificent Seven Ride

cowboy_riding_horse_400_whtIn these times of economic turmoil it’s easy for business owners to feel under siege.

Turn on the news and all you seem to hear is more bad news.

What we all need are some heroes to ride into town and help us through these challenges.

Well I know six great guys that have been a big help in my business. They are my heroes!

Continue reading The Magnificent Seven Ride

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Can you do the Splits?

It frequently amazes me how many Adwords campaigns I am asked to look at that are not split testing.

If there is one thing that you can do to an AdWords campaign that will significantly and consistently improve it’s performance it is split testing.

If you aren’t doing it yourself then get very excited because once you learn to do this AND apply it to your campaigns then you are going to see a massive improvement.

Continue reading Can you do the Splits?

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Another New Year. Another New Start

Well we are already a few days into 2012 and I wonder how many New Years resolutions have already been broken.

How are yours? Still keeping to them?

I’ve promised myself to read a whole bunch of books I’ve been stock piling and to spend more time with my guitar. I wonder if I can read and play guitar at the same time? Some multitasking might help.

Of course those are personal resolutions but what about my business plans for KKSmarts?

Continue reading Another New Year. Another New Start

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Someone Deleted Facebook!

The end is nigh. Facebook will soon be a distant memory.

Facebook Deleted

Don’t believe me then watch this.

Continue reading Someone Deleted Facebook!

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Emails to be Taxed!

Emails and TaxOne of the economic predictions I heard recently from an eminent pundit was that the US government may consider levying a tax on email.

Does this sound far fetched to you?

Personally I would not be at all surprised if all of the governments were considering such an option. It’s definitely tempting when you consider Continue reading Emails to be Taxed!

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Seminar Junkies, Perry Marshall and Me!

If you are serious about your business then you will invest a substantial amount of time investing in sales & marketing. Not just on doing it but also learning more & more about it so that you can get really good at it.

I spend a lot of time to improving my skills in this area and as Fast Forward members know I devote a lot of time looking at the new tricks & techniques in the web marketing arena so that I can pass this knowledge on to them.

On way to get a real “shot in the arm” of all the latest and greatest techniques is to immerse yourself into Continue reading Seminar Junkies, Perry Marshall and Me!

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Google +1 appears o Display Adverts

Google continues to roll out it’s +1 button. It’s starting to get everywhere! superplusone

I’m sure you’ve noticed these buttons appearing everywhere recently.

In fact, if you look down to the bottom left of this page you’ll see we have one as well! If it’s not there then Continue reading Google +1 appears on Display Adverts

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Does the Bell Toll for SEO?

End of SEOAre we witnessing yet another nail in the coffin of SEO?

Is this just another indication that Google intends to move us all over to Adwords and any other paid services that it brings out in the future?

What am I talking about I hear you ask!

I’m referring to the recent announcement that Google is extending its Continue reading Does the Bell Toll for SEO?